Pitching new business is often one of the most expensive things an agency does – expending resources to do research and legwork to prove why they’re the best choice for the client. As the list […]
How to Win More SEO and Digital Marketing Business with Pre-sales Audits Read more
How you set up your content initially and in your analytics system determines how well you’ll be able to measure it. In addition to tracking your own content, rankings, and findability, you’re most likely trying to
Outrank the Competition and Create Better Content with Competitor Groups Read more
As with any rapidly growing market, the terms associated with the tools and best practices of marketing analytics have become less differentiated and often confused. Talking about SEO, search, data, analytics, insights, and recommendations interchangeably is confusing.
What’s the Difference Between Data, Analytics, and Insights? Read more
When our customers and potential new users first start their search for the right SEO and marketing intelligence tool, many of them find themselves lost in the weeds of multiple solutions and vendors. The process
An Insider’s Guide To Choosing The Best SEO Tool For Your Brand Read more
2015 was a busy year for GinzaMetrics and we’re sure it was for you as well. We spent a lot of time listening to our customers, watching trends in SEO and content marketing, and ensuring our
Deeper Marketing and SEO Insights For GinzaMetrics Users in 2015 Read more
